About Us

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Demonstrating Leadership for Sustainable Management of Plastic Waste

WeCare is a growing consortium of self-motivated businesses focussed on the intent of the PWM Rules, a national platform for stakeholder engagement and Industry voice on EPR and Plastic Circularity

Vision & Mission

Governing Council

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President

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Prabhakar Mishra 

Associate Director- Regulatory Affairs, Perfetti Van Melle

Vice-President

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Snigdha Mehta

Manager-Regulatory Affairs, Nestlé India

Treasurer

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Vinayak Mishra 

Corporate EHS Manager, Dabur India Limited

Secretary

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Antara Kapoor

Manager-Sustainability, PepsiCo India

What We Do

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Collaboration

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We collaborate with government, Industry, Civil Society and Municipal Corporation for sustainable management of plastic waste

Awareness

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WeCare collaborates with media, consumers particularly the youth on various awareness initiatives on plastic

Knowledge

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We promote industry excellence with research and insights on sustainable plastic packaging and waste management

Our Approach

Collective approach to tackle plastic waste

Commitment in meeting EPR obligations

Identify opportunities for partnership

Efficient disposal of used MLP