About Us
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Demonstrating Leadership for Sustainable Management of Plastic Waste
Vision & Mission
Governing Council
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President
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Dr. Atul Sud
Director – Corporate &Regulatory affairs, Perfetti Van Melle India
Vice-President
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Snigdha Mehta
Manager-Regulatory Affairs, Nestlé India
Treasurer
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Tusar Ranjan Pattnaik
Head-EHS, Dabur India Limited
Secretary
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Antara Kapoor
Manager-Sustainability, PepsiCo India
What We Do
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Collaboration
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We collaborate with government, Industry, Civil Society and Municipal Corporation for sustainable management of plastic waste
Awareness
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WeCare collaborates with media, consumers particularly the youth on various awareness initiatives on plastic
Knowledge
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We promote industry excellence with research and insights on sustainable plastic packaging and waste management
Message from the President
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The movement started three years ago and has cuculminated into the setting up of this consortium. WeCare, which is the voice of Industry that is committed to meeting EPR objectives as mentioned in the Plastic Management Rules (PWM).
The journey of WeCare started initially with a small group of members who believed that current warranted Industry to step forward and execute measurable steps in the direction of meeting challenges posed by Plastic Waste. We decided to hit the ground running as the time was ticking by and the issue was gaining credibility and seemed to be going out of proportion and was starting helplessly for remediation at ground level
Our Approach
